Privacy Policy

1. Data We Collect

We collect the following data:

Analytics Data (Google Analytics 4)

We use Google Analytics 4 to understand how visitors use our website. GA4 collects anonymised data including: pages visited, time on site, device type, and geographic region (country/city level only). No personally identifiable information is collected by GA4 unless you explicitly provide it. You can opt out via our cookie consent banner or at tools.google.com/dlpage/gaoptout.

Form Data

When you contact us, we collect your name, email address, and the content of your message. This data is used solely to respond to your enquiry. We do not sell or share it with third parties, and we delete enquiry correspondence once it is no longer needed.

Technical Data (Vercel)

Our website is hosted on Vercel, which processes server logs including IP addresses and request data for security and performance purposes. See Vercel's privacy policy at vercel.com/legal/privacy-policy.

2. Cookies

We use the following cookies:

• _ga, _ga_* (Google Analytics): Expire after 2 years. Used for analytics. Only set after you accept cookies.
• Functional cookies: Set after consent to remember preferences. Expire after 1 year.

You can accept or decline cookies using our consent banner. Declining will disable analytics tracking.

3. How We Use Your Information

We use your contact details solely to respond to the enquiry you sent us. We do not sell your data to third parties, and we do not send marketing communications.

4. Data Storage

Your data is stored securely. We retain enquiry correspondence for up to 12 months so we can follow up on unresolved issues, after which it is deleted. You may request deletion of your data at any time by contacting us.

5. Your Rights (UK GDPR)

Under the UK General Data Protection Regulation and the Data Protection Act 2018, you have the right to: access your data, request deletion, and withdraw consent at any time. Contact us via the details on our Contact page to exercise these rights.

6. Contact

Privacy questions: support@sightlinetv.com